Graduated from a BA from Shanghai Institute of Foreign Trade, Joan is fluent in French and English and has working level in Japanese.
Joan started working for a state-owned company in charge of Shanghai Expo 2010 development. She was part the of the office strategy implementation and in charge of the online French editing coordination on Tencent’s website. She developed deep knowledge according online strategy development and a strong market cognition.
Joan joined L’Atelier BNP Paribas Asia in 2008 as a Marketing Analyst thanks to her languages skills and market expertise. Joan is in charge of conducting researches and interviews for the study.