Marketing & Advertising, Networks & Telecoms
Demand for Multi-Platform Advertising in the US
1 year 24 weeks ago
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United States consumers want interaction between the TV programmes they watch and their mobile devices. Advertisers should grasp this windfall opportunity with both hands.
Innovation & Research, Networks & Telecoms
Mobile Shopping Now a Reality with Image Recognition Technology
1 year 25 weeks ago
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Using SaveUp enables you to order a book or a CD quickly and easily by taking a photo of the product you want from a street ad or in a shop.
Marketing & Advertising, Networks & Telecoms
Social Networks Becoming Overwhelmingly Mobile
1 year 28 weeks ago
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Using your mobile device to access social media is one of the fastest growing trends in the United States. Companies wishing to target these new consumers need to take this into account, fast.
Innovation & Research, Business & Finance
Smart Grids Need to Fit into Daily Life if They are Going to Catch On
1 year 30 weeks ago
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EcoGrid will test the willingness of the inhabitants of a Danish village to accept new solutions for managing their energy consumption. The consumers will be able to decide in real time, using their mobile...
Every Employee Can Now be Involved in Creating Apps
1 year 30 weeks ago
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Starting out from a platform that enables on-demand module creation, Kawet has refined its model and is now focusing on individually created applications within companies.
"Apps Effect" Makes the Individual the Sole Focus
1 year 31 weeks ago
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A smartphone user is not only well connected, s/he is also able both to influence and to act on the information received. And people are increasingly becoming unable to do without it.
Dead Time to Mobile Time : Transforming Inactivity
1 year 31 weeks ago
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Consumers with mobile terminals use them especially when they have nothing else to do. Brands and companies looking for new customers should be taking this new phenomenon into account.
Mobile payment and NFC at SF Alternative Payments Innovations Conference
2 years 7 weeks ago
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"The best way to predict the future is to invent it" said Alan Curtis Kay. This well-known quote could sum up the two days conference about alternative payment systems innovations in San Francisco ...
"Facebook SIM", the new service announced by Gemalto
2 years 13 weeks ago
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“Increasingly people want to be able to stay connected and communicate with their friends on Facebook anytime, anywhere,”
Will NFC ever take-off ?
2 years 14 weeks ago
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Everybody has been talking about NFC for years now. There is something intriguing about this wireless communication technology, that has never really taken-off in Silicon Valley despite its obvious...
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