L'Atelier has designed the Thémas platform as a means to spot major societal trends linked to technology, and to detect new technology uses and habits that will impact our organisations and businesses.
Thémas are open forums on the challenges of digital, especially aimed at those working in operational management: Marketing, Communication, HR, Innovation.
The multi-angled view from our experts in Europe, the US and Asia augments and enriches the sessions, which are held in "Open Innovation" mode.
September 25, 2013
Online coupons integrated into offline POS, store traffic calculation with mobile technologies, mobile payments initiated through outdoor QR Codes... And more than 100 applications on the Chinese App Store and Android market are about online to offline....
June 18, 2013
According to the contributors of the Wikipedia article, Analytics refers to "the discovery and communication of meaningful patterns in data. Especially valuable in areas rich with recorded information, analytics relies on the simultaneous...