Based on our experience of over 30 years of close involvement with innovation, tracking new technology and ideas, L'Atelier advises numerous companies in France and abroad that wish to develop an IT strategy, an innovation strategy and sharpen their view of future prospects.

L'Atelier's main activities centre on online communication, online marketing, e-commerce, CRM and company innovation.

The L'Atelier teams, based in Paris, San Francisco and Shanghai, regularly go into client companies from various sectors – including Automotive, Banking & Finance, Luxury Goods, Cosmetics, Retail, Telecommunications, Energy and other public services – and work alongside them.


It watch

IT watch entails helping clients to develop and implement IT strategies that are aligned with company strategy...

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Service Design

Service Design

L’Atelier BNP Paribas accompanies companies having recognized their urgent need to innovate, to rapidly develop and implement real, customer-centric service solutions…

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Learning expeditions

Learning Expedition

You'll meet the iconic start-ups (Twitter, Facebook, Google) and pick up those faint signals which presage tomorrow's innovation...

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Events in L'Atelier

L'Atelier has been a true forum for ideas exchange for 30 years, during which time over 15,000 company managers have joined us at our events. Since 2010, L'Atelier has been running events on specific topics (Themas, Conferences...)

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Open Innovation Lab

L'Atelier Lab

The mission of L'Atelier BNP Paribas Lab is to put start-ups and major companies in touch with each other so that they can work hand-in-hand to design new digital products and services...

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