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Innovation & Research, Business & Finance
Well-targeted Apps the Key to Developing Applications Market in Africa
14 hours 57 min ago
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ForgetMeNotAfrica has launched mobile apps competitions in Kenya and Zimbabwe. The idea is to empower developers to create new commercial applications using commonly-used technology that respond to local needs.
Companies Approve of ‘Consumerisation of IT’, But Are Not Necessarily Ready for It
1 day 14 hours ago
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Many companies are putting ‘Bring Your Own Device’ programmes in place, enabling staff to use their own mobile devices for work. This move, which has practically become a necessity, can bring real advantages...
Different Social Media Suit Different Types of Social Shopper
3 days 18 hours ago
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In the United States, social sites are increasingly making their mark as a tool serving the shopping public. But that doesn’t mean that every brand needs to focus the same level of attention on every site.
Smartphone Fans Have Less Strict Privacy Boundaries
6 days 16 hours ago
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Using a smartphone as opposed to a standard mobile phone has an impact on the way the user thinks, especially when it comes to his/her attitude to privacy.
Online Shopping Gains Ground in France
1 week 1 day ago
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The number of French people going online to make purchases in 2012 is up on last year. The increase is due to growing confidence in e-commerce and the rising popularity of mobile devices, plus a strong boost...
Marketing & Advertising, Business & Finance
Social Networks Can Also Tell Us a Lot about Non-Members
1 week 3 days ago
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If your friends have registered on a social networking site this means that you could also be identified. This is done by drawing on the email contact lists which are uploaded when a new network user registers.
Innovation & Research, Business & Finance
Not All Generation Y-ers Are Tech-Savvy
3 weeks 6 days ago
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Generation Y’s supposed unerring grasp of the new technologies seems to be slipping a bit. It appears that not all members of the younger generation are super-connected and there is a minority who have yet to...
Creating loyalty on social media: airline industry gets off the ground
5 weeks 13 hours ago
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Estonian Air has launched AirScore - a social media-based loyalty programme with a difference which makes it a first in world aviation history. It has been designed to attract new customers while also...
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